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Effective Date: August 2, 2025

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Introduction

Maracuya ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you visit our website or use our services.

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Information We Collect

Information You Provide

• Contact Information: Name, email address, phone number, and business name when you contact us or request an assessment

• Business Information: Company details, revenue information, years in operation, and other business-related data you share during assessments

• Communication Data: Records of our correspondence and meeting notes

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Information Collected Automatically

• Website Usage Data: IP address, browser type, pages visited, time spent on pages

• Cookies: We use cookies for website functionality and analytics (see Cookie Policy section)

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How We Use Your Information

We use your personal data to:

• Provide business consulting and partnership services

• Respond to your inquiries and assessment requests

• Send you relevant information about our services

• Analyze and improve our website and services

• Comply with legal obligations

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Legal Basis for Processing (GDPR)

We process your personal data based on:

• Consent: When you provide information through our forms

• Contract: To fulfill our services to you

• Legitimate Interests: To improve our services and communicate with prospective clients

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Data Sharing

We do not sell or rent your personal data. We may share your information with:

• Service Providers: Email platforms, analytics tools, and other vendors who assist our operations

• Legal Requirements: When required by law or to protect our rights

All third parties are required to maintain the confidentiality of your information.

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Data Retention

We retain your personal data for:

• Active Clients: Duration of our partnership plus 7 years for legal and tax purposes

• Prospects: 3 years from last interaction unless you request earlier deletion

• Website Analytics: 26 months

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Your Rights Under GDPR

You have the right to:

• Access: Request a copy of your personal data

• Rectification: Correct inaccurate or incomplete data

• Erasure: Request deletion of your data ("right to be forgotten")

• Restriction: Limit processing of your data

• Portability: Receive your data in a portable format

• Object: Oppose processing of your data

• Withdraw Consent: Revoke previously given consent

To exercise these rights, contact us at privacy@maracuya.biz

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Data Security

We implement appropriate technical and organizational measures to protect your personal data, including:

• Encrypted data transmission

• Secure servers

• Limited access to personal data

• Regular security assessments

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Cookies

Our website uses cookies to:

• Remember your preferences

• Analyze website traffic

• Improve user experience

You can control cookies through your browser settings. Disabling cookies may affect website functionality.

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Types of Cookies We Use:

• Essential Cookies: Required for website operation

• Analytics Cookies: Help us understand website usage

• Functional Cookies: Remember your preferences

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International Data Transfers

If we transfer data outside the European Economic Area, we ensure appropriate safeguards are in place to protect your data in compliance with GDPR.

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Changes to This Policy

We may update this privacy policy periodically. We will notify you of significant changes by posting a notice on our website or contacting you directly.

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Contact Us

For questions about this privacy policy or to exercise your rights, please contact:

Email: privacy@maracuya.biz

You also have the right to lodge a complaint with your local data protection authority if you believe we have not handled your data appropriately.

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Last Updated: August 2, 2025